Shandong Guangtou Liji Food Co., Ltd.
Stepping into the company production workshop, the light is bright and the environment is clean. Workers wearing clean work clothes skillfully operate the equipment. Full-automatic bag-type self-supporting packaging machine, canned automatic sealing and labeling machine and other automated production and packaging equipment running in an orderly manner. Fresh fruit and vegetable raw materials into a bag of attractive fruit and vegetable crisp in the blink of an eye. The whole workshop is in good order, and it is doing its best to produce high-quality products that will be exported overseas.
The company focuses on the double-wheel drive strategy of "technology iteration and market deep plowing", and lays emphasis on the three major areas of new product research and development, production process innovation and intelligent equipment upgrading. Through continuous research and development of low oil, low water healthy fruit and vegetable crisps, innovation of frozen vegetable processing technology system, optimization of bleaching temperature, time and freezing rate and other key parameters, and promote the intelligent transformation of production lines, the market competitiveness of products has been comprehensively improved.
At the same time, the company has set up an industrial alliance of institutions, government and enterprises, and jointly formulated the enterprise standard of fruit and vegetable crisps with Linyi University, Jinan Fruit Research Institute and industry partners. At present, the company has passed the six international certifications of the European Union, the U.S. FDA, the British BRC, Halal certification, HACCP and global food safety standards, and the quality of its products for export has reached the worlds leading level.
Relying on the excellent product quality, GuangTou Li Ji in the international market steadily moving forward, the export value is rising year by year." With mushroom crisp as the core single product, the company implements the strategy of "single product breakthrough to build a brand and multiple product extension to expand the market", and gradually builds up a sales network covering more than 50 countries and regions, such as Korea, Australia, Southeast Asia, the Middle East, etc. In 2024, it will generate 30 million yuan of foreign exchange through the business model of "independent export + third-party cooperation". In 2024, through the "independent export + third-party cooperation" business model to generate foreign exchange of 30 million yuan; 2025, has signed a contract of 60 million yuan, is expected to Shiitake mushroom brittle single product export volume of 1,500 tons.
